The earliest markets have now moved beyond the pioneering phase and offerings are no longer impressive, nice-to-haves but essentials for success. “Fleet management if you’re a truck maker is becoming a ticket to ride,” explains Svante Svanberg, the strategic segment manager at Telenor Connexion. “If you don’t have the capability to support it, you’ll have issues selling your vehicles.”
Telenor Connexion, which designs, implements and operates IoT solutions to connect things, machines and people through a global IoT system with more than 400 mobile networks, sees the need for a wide ecosystem bringing together all the different players involved to be developed to support and enable the automotive ecosystem. This will comprise elements of fleet management, connectivity and vehicle-making ecosystems and enable many new opportunities.
“We started working with Volvo cars in 1999 and we’re working with several automotive OEMs now but also with other types of organisations such as navigation, insurance and transport companies,” says Svanberg. “The large OEMs will continue to take care of themselves for another five to ten years time but thereafter they will transform and offer a very basic service composed of connectivity with a couple of basic services. Importantly, they will also provide a platform where third party service providers can offer their services – there will be many other things to address than OEMs want to take care of.”
“The trend now is that more and more providers can offer services but fleet management is fairly straightforward because you connect the vehicle where it is and you draw data from it,” he adds. “Everything is becoming connected and that’s mandatory if you want to withdraw data but this is no longer just about vehicles – it could be a shipping container or a parcel that is connected, and items with specific requirements such as those that rely on an uninterrupted cold chain are being connected now.”